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HOW TO JOIN:
Global Marketing


To join Global Marketing SIG all you have to do is indicate your desire to join the SIG when you are renewing your AMA membership. Should you wish to join before your renewal please contact the AMA.

 

LINK:
American Marketing Association

 

Thanks to MSU-CIBER & the Eli Broad Graduate School of Management at Michigan State University for hosting our website.

 

CONTACT US:


For the website:
David A. Griffith at
griffith@bus.msu.edu

 


Welcome to the American Marketing Association Global Marketing SIG's online resource center. The Global Marketing SIG is one of the largest and most active special interest groups in the AMA. It is the mission of the Global Marketing SIG to try to create value for its members through programs that will be of particular interest in the areas of research, teaching and facilitating global marketing.

 

Journal of International Marketing

Journal of International Marketing presents scholarly, managerially relevant articles on international marketing, bridging the gap between theory and practice. JIM is geared toward international marketing/business scholars and marketers at senior- and mid-level positions. 

Call for Papers:

Internationalization during Times of Changing Markets
Internationalization is a process of firm expansion into new markets. Although a great deal of work has been engaged to enhance our understanding of firm internationalization, the importance of marketing and marketing related topic are often overlooked, thus leaving international marketing scholars and practitioners with an incomplete understanding of the marketing side of this important issue. As such, the Journal of International Marketing, is engaging in a Special Issue on this topic, with a deadline of February 10, 2012. View the full description.

Open Call for Review Papers
Journal of International Marketing wishes to publish articles that both (1) rigorously review the current state of international marketing thought in international marketing areas and (2) provide guidance for future research and practice in these areas. Articles can employ any number of approaches, inclusive of, but not limited to, theoretical review, structured reviews of literature areas, and meta-analytic reviews. View the full description. Because this is an open call, there is no deadline for submission.

 

 

 


 

2012 AMA Global Marketing SIG Conference

Conference Program (1/28/12)

Student Prizes Announcement 

Hotel and Room Reservation

Conference Registration Form

e-payment link option: http://2012amasig.eventbrite.com/